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Ecommerce engineering

Shopify development

Shopify Development

We design and build complete Shopify and Shopify Plus storefronts — from Online Store 2.0 themes to app integrations — with clean, maintainable code your team can own.

Collection, product, cart — the three surfaces a shopper passes throughCOM · 01
Overview

Storefronts engineered for growth

EcomLabs builds Shopify stores end to end. Whether you're launching a new brand, replatforming from another system, or scaling on Shopify Plus, we deliver a storefront that's fast, accessible and built to convert.

We're engineers first. That means clean architecture, documented code and stores your team can maintain long after launch — not a black box you're locked into.

Conversion-focused
Every build decision is made with the funnel in mind — from PDP and PLP to a frictionless cart and checkout.
Fast by default
Core Web Vitals and performance budgets are part of the build, not a fix bolted on afterwards.
Yours to own
Clean, documented, editor-friendly code so your team can update the store without calling us for every change.
Storefront architecture

The layers a Shopify build has to cover, and where it stays extensible.

Templates

  • index
  • product
  • collection
  • cart
  • search
  • page.*

Sections & blocks

  • sections/*.liquid
  • blocks
  • section groups
  • app blocks

Data

  • products
  • variants
  • metafields
  • metaobjects
  • markets

Extension points

  • theme app extensions
  • Functions
  • webhooks
  • Admin API
What's included

What the engagement covers

  1. Custom Shopify & Shopify Plus builds
  2. Online Store 2.0 theme & section architecture
  3. PDP / PLP, cart drawer & navigation
  4. Metafields & metaobjects for structured content
  5. Checkout extensibility (Shopify Plus)
  6. App integrations and analytics setup

Technologies

  • Shopify
  • Shopify Plus
  • Liquid
  • Online Store 2.0
  • Hydrogen
  • TypeScript
Use cases

Where this helps most

  • New brand launch

    A complete storefront for a brand launching on Shopify, from catalog setup to a polished checkout.

  • Replatform to Shopify

    Migrating from WooCommerce, Magento or a custom stack to Shopify without losing SEO or data.

  • Shopify Plus scale

    Advanced customization, checkout extensibility and B2B features for high-volume merchants.

Process

How we deliver

  1. Discover & scope

    We map your goals, catalog, tech stack and constraints, then agree a scope with clear milestones.

  2. Design & build

    We design the storefront and build it on Shopify with clean, maintainable, well-documented code.

  3. Launch & QA

    Cross-device QA, performance and accessibility checks, then a controlled launch with monitoring.

  4. Support & iterate

    Post-launch support and a roadmap of improvements based on real store data.

FAQ

Shopify Development

Do you work with Shopify Plus?
Yes. We build on both standard Shopify and Shopify Plus, including checkout extensibility, functions and B2B features where your plan supports them.
Can you migrate my existing store to Shopify?
Yes. We handle replatforming from WooCommerce, Magento, BigCommerce and custom stacks, including catalog, customer and content migration with a plan to preserve your SEO.
Will my team be able to edit the store?
Yes. We build with the theme editor and reusable sections in mind, and document the setup so your team can make everyday changes without touching code.
Let's build

Ready to start with Shopify development?

Tell us about your store and your goals. We'll come back with a clear, honest plan and a transparent quote.